The Fall of the Media Mogul and the Rise of Consumer Prosperity
decentmillionaire.substack.com
More than $10 trillion has been spent on advertising in the U.S. since the invention of the radio. Can you guess how much of that $10 trillion+ U.S. ad spend went to the consumer? If you guessed any number other than 0, you would be wrong. During the last 100+ years, as advertising agencies and media enterprises have relished in advertising profits, the consumer has gotten nothing.
The Fall of the Media Mogul and the Rise of Consumer Prosperity
The Fall of the Media Mogul and the Rise of…
The Fall of the Media Mogul and the Rise of Consumer Prosperity
More than $10 trillion has been spent on advertising in the U.S. since the invention of the radio. Can you guess how much of that $10 trillion+ U.S. ad spend went to the consumer? If you guessed any number other than 0, you would be wrong. During the last 100+ years, as advertising agencies and media enterprises have relished in advertising profits, the consumer has gotten nothing.